How we work

A low-risk first step, timed to your planning cycle

Engagements start bounded in time, scope and price, run inside your team, and end with your people able to repeat the method on the next brand or market.

Ways to work together

  • Working session

    45 minutesComplimentary

    A focused conversation on your next planning cycle and the question that matters most, ending with a recommended first step.

    Book a session
  • Omnichannel Planning Lab

    1 day on siteFixed fee

    Brand teams leave with one evidence-based channel logic, personas built from their own segmentation and an output pack within a week.

    Plan a lab
  • Transformation program

    6 to 12 weeksMilestone-based

    Persona and journey builds, an impact measurement model or a capability program, timed to your planning cycle and handed over to your team.

    Discuss scope

Every option can continue as light execution advisory, typically two hours every other week alongside your team.

With your team

How we work with your team

  • Join your planning rhythm

    Work is timed to your planning and budget calendar, so outputs shape the plans for the cycle.

  • Work inside your team

    Marketing, Medical, Sales and Commercial Excellence build it together with us.

  • Hand over the method

    Your team runs it on the next brand or market without external support.

Commercial terms

How we keep the first step low-risk

  • A phased, fixed-scope start

    The first engagement is bounded in time, scope and price.

  • Milestone payments

    Payments follow agreed deliverables.

  • Senior delivery

    Delivered personally by the founder, with partners only where the scope needs them.

  • Confidentiality by default

    Client work is described without names, brands or confidential figures.

  • References on request

    Client leaders can speak to the work with their agreement.

Common questions

Before you get in touch

How do you work across time zones?

Workshops and steering meetings run in the client's business hours, US Eastern Time or Central European Time. On-site sessions are planned for kickoffs and key workshops, and most analysis and design work runs remotely.

In which currency are engagements priced?

Engagements are priced in US dollars or euros, with fixed scope and milestone payments.

Where does OD Pharma Consulting work?

Our main markets are the United States and Europe, followed by Saudi Arabia and the UAE. The firm is registered in the RAKEZ Free Zone in the United Arab Emirates and works with clients on site and remotely. Delivery since 2023 also covers Latin America, North Africa and Türkiye, on site and remotely.

How does a first engagement usually start?

Most clients start with a complimentary 45-minute working session on their next planning cycle. From there the first engagement is bounded in time, scope and price, for example a one-day planning workshop, a six to eight week persona or journey build, or a twelve-week measurement or capability strategy.

How are engagements priced?

Engagements are scoped to a fixed price for a defined set of deliverables, with payments tied to milestones. Ongoing execution advisory is priced as a light monthly cadence. A scoping call gives a price range within a few days.

How do you measure the impact of an Omnichannel engagement?

Each engagement sets leading KPIs against the client's own baseline, such as activity in high-potential territories, HCPs reached by more than one channel, or visits with a planned follow-up. Business results such as share or sales follow over later cycles and are tracked through the same model.

All questions and answers

Let's talk about your next planning cycle

Book a complimentary 45-minute working session. Bring the question that matters most to your team and leave with a recommended first step.

Last updated 31 October 2026